Nestlé, maker of Kit Kat, uses palm oil from companies that are trashing Indonesian rainforests, threatening the livelihoods of local people and pushing orang-utans towards extinction.
We all deserve to have a break – but having one shouldn’t involve taking a bite out of Indonesia’s precious rainforests. We’re asking Nestlé to give rainforests and orang-utans a break and stop buying palm oil from destroyed forests.
– Ask Nestle to give rainforests a break [Greenpeace]
So how does it play out on the social media sites? Nestlé did not manage it very well at all;
The company (Nestlé) is now facing a boycott of its products in the lead-up to Easter and has been forced into an about turn.
A day after the video was posted Nestle cancelled its contract to take palm oil directly from Sinar Mas, but to Greenpeace’s disappointment it will continue receive palm oil from the firm through its supplier Cargill.
Belinda Fletcher a Greenpeace campaigner said Nestle’s own goals of censorship had helped fan the flames of the campaign not douse them. “We have been so amazed by how this has taken on a life of its own. It’s clear it is an issue that people really care about,” she said.
– Handling bad PR turns sticky for Nestle [The Age]
I wonder if the video producer was a Goons fan?
Grytpype-Thynne: Have a gorilla.
Seagoon: No thanks… I’m trying to give them up.
Seagoon: Now… have a gorilla.
Eidelburger: No thanks – I only smoke baboons.
– The Goon Show, “Napoleon’s Piano”
Series 6, Episode 4)